Founders Academy Programm - Founders Foundation

Startup is part of your DNA? Then you reached the right place!

Having no time is no excuse. The compact program of the Founders Academy is even suited to your
schedule if you’re working full-time. Get fit and work on your visions!

Academy-Kick-off: 12.09. I 18:00 I Pioneers Club
Workshops: 21.-22.09., 05.-06.10., 19.-20.10.
Academy-MeetUps: 29.09., 10.10., 30.10. I 18:00 I Founders Foundation
Pitch-Day: 08.11. I 19:00 I Stadtpalais Bielefeld

FRIDAY I 21.09.2018
Discovering chances
lesson 16:00 – 17:30 Uhr
Workshop Part 1: The participants introduce themselves. Afterwards: How do I start to succeed? What are the characteristics of successful business models?
lesson30 Min. break
lesson 18:00 – 19:15 Uhr
Workshop Part 2: How do I find a promising business idea? Afterwards: What are important elements
of building a team?
lesson15 Min. break
special guest 19:30 – 21:00 Uhr
Our Special Guest: During the fireside chat you have the opportunity to get to know our special guests. Afterwards you will have the chance to discuss your ideas with them and to learn more about their experience.
SATURDAY I 22.09.2018
How to evaluate chances
lesson 09:00 – 11:00 Uhr
Workshop Part 1: How can I evaluate whether my business idea is good? Afterwards: Taking the first steps towards an economically reasonable company.
lesson30 Min. break
lesson 11:30 – 14:00 Uhr
Workshop Part 2: Conducting market research: How do I find out whether there is a market and customer demand for my business idea or project? How can I measure my products value to customers?
lesson30 Min. break
lesson 14:15 – 18:00 Uhr
Workshop Part 3: Team Challenges: What ideas and teams can manage the next 8 weeks? This will be determined this afternoon.
FRIDAY I 05.10.2018
The optimization of marketability
lesson 16:00 – 17:30 Uhr
Workshop Part 1: This workshop is about making decisions and specifying what to concentrate in. It approaches questions like: How can I target the ideal customer? How do I develop specific use cases
for my product or service?
lesson30 Min. break
lesson 18:00 – 19:15 Uhr
Workshop Part 2: This workshop is about product development and improvement. You will deal with questions such as: What should I offer my customers? How can I examine and optimize my product or service, so it becomes more attractive to my customers? After addressing these topics, you will learn how to develop or adapt your product or service step for step.
lesson15 Min. break
special guest 19:30 – 21:00 Uhr
Our Special Guest: During the fireside chat you have the opportunity to get to know our special guests. Afterwards you will have the chance to discuss your ideas with them and to learn more about their experience.
SATURDAY I 06.10.2018
Marketing & Sales
lesson 09:00 – 11:00 Uhr
Workshop Part 1: How can I inform my customers about my product? What channels should I use for marketing? What should the initial sales process look like?
lesson30 Min. break
lesson 11:30 – 14:00 Uhr
Workshop Teil 2: How can I optimize the sales process to maximize the effectivity of my sales and distribution? What effective marketing approaches can I use when I have limited resources?
FRIDAY I 19.10.2018
Finance and Funding
lesson 16:00 – 17:30 Uhr
Workshop Part 1: What are the most important operating numbers of my company? How can I systematically improve these numbers? What is Bootstrapping? How can I finance my enterprise through Cash-Flows from my business?
lesson30 Min. break
lesson 18:00 – 19:15 Uhr
Workshop Part 2: Am I ready for investments? How can I find investors for my enterprise? What does the investment process look like? How can I determine how much my enterprise is worth?
lesson15 Min. Pause
special guest 19:30 – 21:00 Uhr
Our Special Guest: During the fireside chat you have the opportunity to get to know our special guests. Afterwards you will have the chance to discuss your ideas with them and to learn more about
their experience.
SATURDAY I 20.10.2018
The Team and Business Processes
lesson 09:00 – 11:00 Uhr
Workshop Part 1: What competencies does my team need? How can I find co-founder and other talents? What business divisions should my company have? What happens when I don’t get along with my co-founder/s?
lesson30 Min. break
lesson 11:30 – 13:00 Uhr
Workshop Part 2: In this workshop you have the chance to ask your questions. You will also approach the following topics: How should I organize my team? What management practices can we use to grow our enterprise?
lesson15 Min. break
lesson 13:15 – 16:00 Uhr
Pitchtraining:You and your team will have the chance to prepare your project for Pitch Day and to get it checked from a professional.
PITCH DAY I 08.11.2018 I 19 Uhr
Pitch Day
Today is the big day! Your teams present your Pitchdeck and project to potential investors, experienced business men/women and a big audience. You will also receive feedback concerning to where you stand.
At the end of the day you will have both of your feet planted firmly on the ground and a fundament to start your successful Startup!


Are you still having questions?

Don’t hesitate to contact Annalena for additional information (annalena@foundersfoundation.de)

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